PLDT Enterprise and Cisco Lead the Charge Towards a Digital Future in PH

During PH Digicon 2023, PLDT and Cisco talked about digital innovation and their roles in transforming the country's digital landscape.

 • Jun 10, 2024

Cisco Director of Service Provider Systems Engineering, Anup Changaroth, talks at the PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise, discussing Cisco’s commitment to boost the nation’s innovation and digitalization, partnering with companies like PLDT and Smart to bridge the digital divide and enhance customer experience.

In a world where digitalization is rapidly reshaping how we live and work, Cisco, a global technology leader since 1984, is taking significant strides in the Philippines. At events like the PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise, organized by PLDT Enterprise, the B2B arm of the country’s largest telecommunications and digital solutions provider, PLDT, discussions around digital innovation have highlighted Cisco's role in transforming the country's digital landscape together with their partners.

Enabling Enterprises with Networking Solutions

Just last year, PLDT reached another strategic milestone by becoming the first Philippine telco to receive one of the most and widely respected designations in the global networking industry, Cisco's Gold Partner Certification in a Service Provider role. The ‘Gold Provider’ certification from Cisco elevates PLDT’s profile as a Managed Service provider, leveraging the power of Cisco as a brand to gain increased market recognition, and realize more business opportunities.

This accomplishment recognizes PLDT Enterprise’s performance in supporting Cisco-Powered Services for Catalyst SD-WAN, Meraki SD-WAN, and Meraki Access. Fully committed in enabling enterprises with digital tools and solutions for their transformation journey, PLDT Enterprise has consistently delivered managed networking services to its customers by investing in capability-building, implementing best-of-breed design solutions, and providing globally recognized networking management servicing.

Transforming How People Connect, Communicate, and Collaborate

Cisco's presence at PH Digicon 2023 showcased its commitment to digital revolution in the Philippines. By offering technology solutions and leveraging a robust network of partners like PLDT Enterprise, Cisco is not just participating in the digital era; it's leading it.

In line with this, Anup Changaroth, Cisco Director of Service Provider Systems Engineering, emphasized that, “The digital divide being bridged by PLDT and Smart is just incredible. As most of you are well aware, Cisco built the internet. Going back 20 to 30 years ago, literally the internet was built with technology from Cisco. Today, we are a company that has hardware, software, [and] people expertise that help our customers bridge their digital divide. One of the key things that Cisco does is ensuring the customer experience. Quality of experience says it all. As part of the innovation that Cisco has, we invent technology organically and acquire technology from the outside to bring in that expertise into the company.”

Talking about the acquisition by Cisco of Accedian and how it is furthering the company’s vision, Changaroth explained, “Accedian is a company that focuses on customer experience, on measuring the performance delivered to the customer, and ensuring that the experience meets the requirements and meets the expectations that the customer has.”

A New Age for the Philippines

The Philippines, with its vibrant economy and growing tech scene, stands at a pivotal point in its digital journey. Cisco, with its long-standing legacy in shaping the internet and technological advancements, is poised to be a key player in this transformation. The company's efforts are aimed at fostering a digital ecosystem where secure and seamless connectivity enables people, businesses, and communities to thrive.

Mitch Locsin, PLDT and Smart First Vice President and Head of Enterprise and International Core Business, acknowledges the significant role Cisco plays in this journey, saying, “Cisco’s solutions are instrumental in driving the country’s digitalization efforts. Their expertise in the tech landscape is invaluable in helping businesses navigate and capitalize on the digital opportunities that lie ahead for the Philippines.”

“Becoming a Cisco Gold Service Provider supports PLDT's position as a leader in managed networking services and customer excellence, not just in our country but around the world. With ongoing investments in technology and infrastructure, along with extensive fiber optic network spanning over 1.1 kilometers, PLDT continues to partner with customers, industries, and the public sector to further their transformative journeys so that they may achieve success through digital transformation,” Locsin concluded.

Highlighting the shared dedication to empowering a digitally inclusive future, PLDT Enterprise showcased how Cisco's technologies are not just about advancements but are geared towards creating real-world solutions that address the unique challenges and opportunities in the Philippines.

PH Digicon 2023: VISION set the stage for a broader discussion, but it is the ongoing commitment of companies like Cisco, constantly pushing the boundaries of innovation and technology, that truly encapsulates the spirit of digital transformation in the Philippines.

As the Philippines strides forward in its digital journey, Cisco's role as a catalyst for innovation and digitalization becomes ever more crucial. The company's dedication to enabling a future where digital connectivity is a cornerstone for progress, prosperity, and empowerment, places it at the forefront of this exciting technological era. With Cisco leading the charge, the Philippines is well on its way to a brighter, more connected tomorrow.

PH Digicon 2023: VISION is powered by Amdocs, Cisco, Huawei Technologies Phils. Inc., Nokia, Google Cloud, Samsung, ZTE Corporation, Avolution Inc., Fortinet, Soprano Design, CSG, Dell Technologies Philippines, Ericsson Telecommunications, Inc., and Maya Philippines, Inc.

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